On 28th May 2022, Team Made in Pakistan for Sustainable Growth visited different cash & carries to get to more about how people are looking towards local products and do they are interested in buying local products. For this purpose, we conducted an interview with the HR & Branch Manager of Imtiaz Cash & Carry Gulberb Greeb Branch Mr. Shayan Tariq.
We asked him several questions and we were glad to know from his remarks that there is a big misconception that Pakistani brands are not compatible and reliable.
He mentioned that there are many Pakistani-based local companies that are in competition with international products and also, there is a big demand from the public for these products. He told us there is a variety of Confectionery and Condiment products are very demanding in public and people tend to prefer them over imported products.
Confectionery products are everyday products that use on daily basis such as Chips, Biscuits, Candies etc.
Condiments are basically those items that are added after cooking like sauces, yogurt, jams, etc.
Overall it was a good experience for us as well as we came to know more about our local products and their demand in public and how people are looking towards them.
At the end, we had a photo with him and we also share our awareness brochure.
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